Webdesigntips #1 –  Layouts that let content shine

Webdesigntips #1 – Layouts that let content shine


A lot has changed in this year alone on how people view the role of a web designer. Web design has shifted from a late-in-the-process “optimization” stage where designers swooped in to sprinkle on some “pretty” like mystical fairy dust to a real competitive advantage.

It’s been an amazing evolution to watch.

And a fascinating element of that evolution has been the shift back toward a focus on content: the meat on the bones of the web. Designers worldwide have realized that people visit websites for their content — whether it’s raging tweetstorms, thoughtful long-reads, or the latest “user-generated” meme — and that design’s ultimate role is to present content in an intuitive, efficient, and “delightful” way.

The arrangement of design elements within a given structure should allow the reader to easily focus on the message, without slowing down the speed of his reading

That’s one reason for the shift away from skeuomorphic design toward “flatter,” more minimalist design approaches, as seen in Google’s Material aesthetic, and really, across the web and our various devices.

Of course, as Newton’s third law states, for every action, there’s an equal and opposite reaction. Many designers feel that the flat design trend has taken the “soul” out of design. We expect to see this conversation continue across 2017, but look forward to it becoming a productive dialogue that never loses sight of the heart of our design work: the content.

VINE is dead

VINE is dead

Since 2013, millions of people have turned to Vine to laugh at loops and see creativity unfold. In the coming months Vine will be discontinuing the mobile app.
Twitter announced the imminent discontinuation of popular teen starmaker/loop video app, Vine.

Vine’s statement says that the app will shutter in the coming months, though the website (and all your 6-second “falling out of bed” loops) will continue to exist on the Internet.

Statement from Vine:
Nothing is happening to the apps, website or your Vines today
. We value you, your Vines, and are going to do this the right way. You’ll be able to access and download your Vines. We’ll be keeping the website online because we think it’s important to still be able to watch all the incredible Vines that have been made. You will be notified before we make any changes to the app or website.

Thank you. To all the creators out there — thank you for taking a chance on this app back in the day. To the many team members over the years who made this what it was — thank you for your contributions. And of course, thank you to all of those who came to watch and laugh every day.

What’s next? We’ll be working closely with creators to make sure your questions are answered and will work hard to do this the right way. We’ll be sharing more details on this blog and our Twitter account, and will notify you through the app when we start to change things.